Alerts

Alert - Danger: for true emergency situations. Don't use outside an emergency.
Alert - Information: for situations when you need to issue a correction, or there is some other critical piece of information that the recipient cannot miss.
Alert - Warning: a middle ground between Information and Warning. Not for true emergencies but otherwise critical information for the recipient.

Write great content!

Good design helps, but your email will only be successful if you write great, effective content. We have best practices on how to write for mobile, how to write effective calls to action and links, and more.

Read best practices